So what’s so BIG about Big Chief? Our results, that’s what! We’re ready to help you EXPLODE into bigger markets and better profits using our battle tested methods of getting your products and services in the hands of your customers for the long-term!
With the advent of Instagram in 2010, a new marketing phenomenon came into being — the social media influencer. Since then, stars have risen and fortunes have been made — both by influencers themselves and by the brands that employ them.
Have you ever wondered what customers find when they search for your business online? How quickly can they get your basic information, like your phone number, your address, your business hours or, nowadays, your COVID policies? This information needs to be readily available even before they reach your website.
The U.S. Small Business Administration recommends that most companies spend 7 to 8 percent of gross revenue for marketing and advertising. And if you’re dedicating such significant resources to your company’s growth, you undoubtedly want to see a solid ROI for your efforts.
As our collective connections to normal life — packing the kids off to school each morning, commuting to the office, enjoying a meal at a favorite restaurant — are perhaps on hold for the short-term, many also feel their connections with people slipping further away. Social distancing is predicted to be an enduring part of the “new normal,” even after the worst of the pandemic is behind us.
How do you define quality content? Effective sales people understand that their job is to consult around a prospect’s problems by offering education and advice rather than focusing on closing the deal.
In the dark days of the Great Depression, when families huddled around their radios for news, entertainment and FDR’s famous fireside chats, the Kellogg Company made a bold move. It invested heavily in radio, introducing the nation to three characters named “Snap,” “Crackle” and “Pop,” whose “fairy song of health” could be heard in every bowl of Rice Krispies and milk. Meanwhile, industry leader Post cut its advertising significantly, yielding the market to Kellogg’s who grew profits by 30%. Kellogg’s eclipses its rival to this day.
If YOLO is the battlecry of millennials and generations born thereafter, then the phenomenon of disappearing social media content makes perfect sense. Raw, uncensored, and in the moment, disappearing content offers an authentic glimpse of people and their experiences, answering the modern mania for living in the now.