Digital Marketing | Big Chief Creative Media

Instagram Stories — Tantalizing Fans With Peek-a-Boo Marketing

If YOLO is the battlecry of millennials and generations born thereafter, then the phenomenon of disappearing social media content makes perfect sense. Raw, uncensored, and in the moment, disappearing content offers an authentic glimpse of people and their experiences, answering the modern mania for living in the now.

May 12, 2020

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Digital Marketing, Social Media

How Not To Be Lame When Deepening Customer Relationships – By Alex Ribble

Early in my career, I had a sales job selling passive electronic components for a manufacturer. There were 3 salespeople in that company at that time, each responsible for a different region and each with very, very different styles when it came to managing customer relationships.

May 9, 2020

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Digital Marketing, Sales

As the Flywheel Turns — A Guide to Frictionless Selling

More than 200 years ago, James Watt changed the world when he invented the flywheel, the gizmo that powered the steam engine and, in turn, the Industrial Revolution. The flywheel is again a disruptor, as companies ditch the outmoded sales funnel and replace it with this new tool for the digital age.

May 8, 2020

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Digital Marketing

Four Ways to Supercharge Your Digital Marketing Amid the Coronavirus (COVID-19)

Successful entrepreneurs learned at least one important lesson from the Great Recession: the ability to adapt is a primary indicator of businesses that succeed over those that fail. The current economic outlook may look grim to many, but shifts in business and consumer behavior spurred by COVID-19 are opening up new opportunities for those who are alert and ready to reinvent their approach to marketing.

May 2, 2020

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Digital Marketing